A book trailer combines visual and auditory stimuli to create a more complete experience than a website or flyer can offer. One of the visual stimuli that are available is motion, usually achieved through a motion picture. Please note that this motion is usually within the picture. Little movements at high speeds accumulate to create moving pictures. This is a very different experience that a moving camera that refuses to stay steady on a given picture. The former is called a movie and the latter induces sickness. Motion sickness isn’t a good look for a book.
Take a look to see why:
This trailer has evocative music, a quick but poignant synopsis, and stunning visuals. The only things it lacks are character information—we know she’s an illegitimate princess in exile, but that’s all—and a smooth experience. Far be it for me to comment on the art of videography, considering I can’t even take a good picture, but the up and down motion of the camera was sickening, in that it caused motion sickness in someone who was sitting still. Not a good way to sell a book! If it’s really necessary to move the camera, then I would highly recommend starting zoomed out and then zooming in with a smooth, slow, steady motion. It’s an old technique, true, but it’s hardly stale. It’s effective.
Other than that, it looks like it could be a good book. (I’m very curious at how someone can be both illegitimate and a princess.) Unfortunately, the chances of me encountering it again before I forget the nauseating effect of the trailer are slim.